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# 1950 Theatre TV

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Los Angeles, California—Apr 9, 2010

XpanD Brings Discovery Communications’ 3D Visions To Life in Series of Advertiser Presentations

XpanD, the world’s leading developer of active 3D technology systems for cinema, television and gaming applications, has partnered with Discovery Communications to showcase its new 24-hour 3D channel venture at presentations to advertisers in Chicago, New York and Los Angeles this spring.  
 
XpanD supplied more than 1,300 active glasses and 3D setups for use at the events, which conclude with a breathtaking display of the future of the company’s 3D service. Blu Laser Digital, LLC (www.blulaserdigital.com<http://www.blulaserdigital.com> ) with offices in Gilbert, Arizona and Hollywood, California, is providing production services for each event. 
 
“As 3D becomes more ubiquitous, XpanD takes great pride in helping Discovery debut, for the first time ever, a glimpse at its new 3D channel,” said Maria Costeira, CEO of XpanD. “We have never been so close to gaining the full spectrum of vision and depth of such quality programs as Discovery’s, until now.”
 
“XpanD’s technology provides our presentation attendees with the optimal viewing experience for the ‘sneak peek’ look at the first 24/7 3D network, coming in 2011,” added David Shackley, senior vice president of creative, Discovery Communications.
 
Discovery Communications announced in January plans to establish the first 24/7 dedicated 3D television network in the U.S., in partnership with Sony and IMAX.
 
XpanD produces the world’s most efficient active 3D glasses, which allow each eye to individually focus on the overlapping visuals on the television.  The unnoticeable alternating coverage of each eye results in the viewers’ ultimate 3D perspective.  “This partnership with Discovery is only the tip of the iceberg for in-home 3D entertainment,” said XpanD Chief Strategy Officer Ami Dror.  “As we continue to develop our technology and more broadcasting companies begin to televise their 3D content, interest in 3D will increase tremendously.  Discovery is leading the way in 24/7 3D television and XpanD offers the best technology to help drive this innovation.”
 
For more information on XpanD, please visit www.xpandcinema.com
About XPAND: XPAND 3D is the global leader in 3D technologies for cinema, with systems used by almost 10,000 3D cinemas in more than 50 countries. XPAND 3D is also the 3D solution of choice for home, business, post-production, education, military, medical, and professional 3D applications. XPAND 3D designs, manufactures, and OEMs, a range of consumer electronics 3D solutions that are driving the 3D revolution. XPAND is committed to advancing the state-of-the art in technology to provide consumers, businesses, educators and medical professionals with the comprehensive advantages of stereoscopic 3D. XPAND provides glasses on a linear scale from the most advanced and feature-packed, for sophisticated surgical, training, and home theater, to more ruggedized and affordable for cinema and mass-market use. X6D Limited is a global company whose products and services are marketed under the XPAND brand name. XPAND Directory page
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More XPAND Press Releases: Apr 10, 2014 XPAND 3D Appoints Jorge Dantas as Country Manager – Brazil & Senior Vice President – Americas Sep 18, 2013 XPAND 3D Continues To Be 3D Supplier Of Choice For Prestigious Film Festivals At San Sebastian Film Festival Sep 11, 2013 XPAND 3D Official Sponsor and Supplier For Kino Expo 2013 Aug 29, 2013 XPAND 3D To Receive Award For Innovation Of Amblyz™ Glasses at International 3D Society Awards Aug 24, 2013 XPAND 3D Continues To Be Exclusive 3D Supplier With Venice Film Festival Jun 27, 2013 XPAND Adds 40 New Passive 3D Systems in The Netherlands Jun 18, 2013 XPAND 3D – World’s Global Leader In 3D Displays New Product for Its Passive 3D Systems at CineEurope 2013 May 4, 2013 XPAND 3D Continues Partnership With Cannes Film Festival Apr 10, 2013 XPAND 3D – World’s Global Leader In 3D Debuts New Product for Its Passive 3D Systems at CinemaCon 2013 Dec 12, 2012 XPAND 3D Establishes Direct Presence in India Oct 15, 2012 Prestige and Performance on Display at the Congrès de la Fédération Nationale des Cinémas Français With XPAND 3D Infinity System Oct 2, 2012 XPAND 3D Brings Artistic Visions to Life at San Sebastián Film Festival Sep 7, 2012 XPAND 3D and Christie® Digital Usher In a New Era of 3D Cinema With Laser Projection Screening of Hugo at IBC 2012 Aug 29, 2012 The 69th Venice International Film Festival Once Again Turns to XPAND 3D for 3D Screenings at Sala Grande, Sala Darsena and Sala Perla Aug 27, 2012 XPAND 3D To Provide 3D Systems for Kino Expo 2012 Jul 30, 2012 XPAND 3D Poises For Huge Push in Home Theater 3D Market With Establishment of New Home Theater Division Jul 27, 2012 Substance Meets Style With XPAND 3D at Sarajevo Film Festival Jun 18, 2012 XPAND 3D Announces High Frame Rate Capability at CineEurope 2012 May 15, 2012 XPAND 3D Continues Partnership With Cannes Film Festival Apr 25, 2012 XPAND Infinity 3D Glasses Used By NEC Display Solutions at CinemaCon 2012 More
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