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# 1939 Baird

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Morristown, Nj & Los Angeles, Ca—Jun 23, 2010

Cinedigm Teams with FIFA to Deliver the 2010 FIFA World Cup™ Final in LIVE 3D on the Big Screen in the United States and Canada

2010 FIFA World Cup™ Final to be shown in LIVE 3D in 15 Cinedigm Certified U.S. and Canadian Theatres
Cinedigm Digital Cinema Corp. (NASDAQ: CIDM), the global leader in digital cinema and in theatrical distribution of LIVE 3D events, today announced its partnership with FIFA to bring the 2010 FIFA World Cup™ Final  in LIVE 3D to a select group of Cinedigm Certified™ theatres in the United States and Canada.

The 2010 FIFA World Cup™ Final takes place on July 11, 2010, at 2:30pm EDT and will be broadcast live in stunning 3D from Johannesburg, South Africa. For locations go to: http://www.cinedigm.com/sports3d.
 
Fans that have seen Cinedigm’s most recent LIVE 3D sporting events, such as the NCAA Men’s Final Four®, NBA All-Star Saturday Night and the BCS College Championship understand how thrilling live sports can be in 3D on a fifty-foot cinema screen. There is no comparable viewing experience beyond attending the game itself – and even then, LIVE 3D will deliver stunning details that would not be available to an on-site viewer.
 
“With the world’s attention bearing down on this single championship moment, we are absolutely thrilled to have a partner such as Cinedigm to deliver a piece of sports history in LIVE 3D to our theaters,” said Tom Stephenson, president of Rave Motion Pictures. “The U.S. has now firmly joined the world in its affection and attention for soccer.  Rave is excited to be able to present the epic finale.”
 
“Whether you’re a fan of Team USA, Brazil, England, Japan or any team in between, all World Cup fans will realize that theatres aren’t just for movies anymore,” said Jonathan Dern, president of Cinedigm Entertainment Group.  “The cinema experience now allows viewers to see major events, as they’re happening, on fifty foot screens in LIVE 3D. Cinedigm helps make this possible. We've seen the 3D coming from ESPN and Sony in South Africa and the quality of the 3D production is compelling. Soccer fans who are lucky enough to live near one of our Cinedigm Certified™ theatres will be able to enjoy the 2010 FIFA World Cup™ Final  match in LIVE 3D, making them feel like they are right there on the pitch in Johannesburg.”
 
The following theatres will be showing the FIFA World Cup Championship match in LIVE 3D at the local U.S. times as follows: Pacific 11:30am, Mountain 12:30pm, Central 1:30 pm, and Eastern 2:30 pm.

Theatre

City

ST

Surprise Pointe 14

Surprise

AZ

Rave Los Angeles 18 (formerly the Bridge)

Los Angeles

CA

Chula Vista 10

Chula Vista

CA

Village Walk 15

Pico Rivera

CA

Galaxy 10-Tulare

Tulare

CA

Royal Palm 20

Bradenton

FL

Orchard Cinema 10

Toms River

NJ

Telshor 12

Las Cruces

NM

Town Square 18

Las Vegas

NV

Pavilion Digital Showcase Theatre

Brooklyn

NY

Chelsea

New York

NY

Empress Walk 10 Cinemas

North York

ON

Highland 10

Austin

TX

Carmike 20

Edinburg

TX

Carmike 14

Tyler

TX

Fairfax Corner 14

Fairfax

VA

 
Cinedigm also has rights to show up to eight more 2010 FIFA World Cup matches in LIVE 3D. Theatre and show times will be announced pending the results of upcoming matches.
Cinedigm Contacts: Cinedigm
Morristown, NJ 07960
Tel: +1.973.290.0080
Fax: +1.973.290.0081
About Cinedigm: Cinedigm is the leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers.  The Company is a technology and services integrator that works with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country.  Cinedigm’s digital cinema deployment organization, software, unique combined satellite and hard drive digital movie delivery network; pre-show in-theater advertising services; and distribution platform for alternative content such as CineLive® 3-D and 2-D sports and concerts, thematic programming and independent movies provide a complete suite of services required to enable the digital theater conversion.  CinedigmTM and Cinedigm Digital Cinema Corp.TM are trademarks of Cinedigm Digital Cinema Corp. [CIDM-G] Cinedigm Directory page Cinedigm Web Site
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