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# 1939 Format Debate

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Rancho Cordova, Calif., USA—Mar 15, 2012

Sundance Film Festival Expands Digital Cinema Footprint with Barco Projectors

Barco, the global digital cinema technology leader, supplied four additional projectors for this year's Sundance Film Festival.“We are thrilled to showcase our Official Festival films with such high-quality presentation,” commented Sarah Pearce, Director of Operations for the Festival. “We have used the Barco projectors in our largest venues to screen films including our Day One Screening.”

The Festival acquired four DP2K-23B models, ultra-bright DLP Cinema® projectors offering a premium movie experience in both 2D and 3D. Excellent image quality combines with true modularity and easy serviceability to provide the lowest total cost of ownership in the industry. In addition to meaningful ongoing operational savings, Barco's true modularity also allows its customers to take full advantage of new advances in projection technology, future-proofing their investment. 

“We are proud to once again support the Sundance Film Festival as they discover and share new cinema talent with the industry,” commented Joe DeMeo, Director of Sales, Digital Cinema for Barco North America. “We look forward to working with them for years to come as they continue their digital cinema expansion.” 
Barco Contacts:
Alison Maxson
Press & PR contact US
Barco NV
Telephone +1 678 475 81 83
alison.maxson@barco.com

Li Shen
Press and PR contact Greater China
Barco n.v.
Telephone +86 10 5650 2288
li.shen@barco.com

Lynn Ryon
Press and PR contact EMEA and LATAM
Barco n.v.
Telephone +32 56 36 8166
lynn.ryon@barco.com
About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,250 employees worldwide. Barco posted sales of 1.051 billion euro in 2014.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site
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