A state-of-the-art Christie 6P laser
projection system comprising a pair of
Christie CP42LH 3DLP® 4K RGB laser projection heads, and a 6P modular laser light
farm with fiber-optic delivery has been fitted in Hall 6 of Shanghai
Fengxian Suning Cinema, which was officially opened on July 16. The system represents
the pinnacle of laser-illuminated projection by producing the brightest images,
the purest colors and the best 3D movie experiences.
Shanghai Fengxian Suning Cinema’s largest auditorium is equipped
with a Christie 6P laser projection system
The premium auditorium of Zhenjiang Suning Cinema –
located within
the new Suning Plaza shopping mall in Zhenjiang, Jiangsu Province – is
equipped with a Christie RGB laser projection system featuring enhanced wavelength
diversification (EWD). It is the first cinema hall in China to
deploy the Christie CP42LH and laser modules that generate white
light from multiple combinations of RGB primary color wavelengths to counteract
speckle and offer a spectacular viewing experience on silver screens. Both
cinema complexes have officially commenced commercial operations. Christie will
continue to work with Suning Cinema to have more visual solutions installed in
its new cineplexes across the country.
“We have compared several 3D cinema projection systems but nothing
comes close to the quality and performance of the Christie CP42LH, which we
have installed in our large screen auditoriums,” said Dalei Duan, General Manager, Cinema
Operations, Suning Cinema. “This is the most vibrant, colorful and breathtaking
3D visual experience that I’ve ever seen in a large screen theater. We’re
pleased to note that the Christie CP42LH delivers
remarkable performance in our theaters at both locations, and have no doubt
that patrons are getting the best possible visuals that will heighten their enjoyment
of the movie playing on screen.”
Patrons enjoying the latest 3D movie using the Christie CP42LH
featuring EWD at Zhenjiang Suning Cinema
Duan noted that although Zhenjiang
Suning Cinema is a new player in the market, it has laid out ambitious plans to
open 200 movie theater complexes across China within the next five years. “We
are working doubly hard to offer the best cinematic experience to all our
customers. There are enormous opportunities to be tapped in cultural assets
development and with the increasing demand for cultural assets such as cinemas,
we believe that collaborating with Christie and investing in the best visual
technologies, such as the RGB laser projection system, is the way to go,” he added.
Jason Pei, Deputy General Manager, Christie China, commented, “Our
groundbreaking 6P laser projection system is designed to achieve exceptional
brightness in 3D to provide audiences with a truly unforgettable cinema
experience, while the CP42LH RGB laser projection system featuring EWD significantly
reduces the impact of speckle on silver screens. The latter enables exhibitors
to continue using their existing silver screens and passive 3D systems, which
in turn translates to significant cost savings. We are delighted that Zhenjiang
Suning Cinema has placed its trust in our cutting-edge RGB laser projection
systems, and we look forward to more collaboration in the future.”
Lin Yu, Vice
President, Christie Asia Pacific, added, “I would like to congratulate
Zhenjiang Suning Cinema for being the first cinema chain in China to deploy our Christie CP42LH featuring EWD to deliver an unparalleled laser projection and viewing
experience. This system, together with the 6P laser projection system installed
in Shanghai Fengxian Suning Cinema, have redefined the cinematic experience by
allowing audiences to enjoy brighter, clearer and more vibrant visuals like never
before. We look forward to working
more closely with Suning Cinema, and having more exhibitors installing our RGB
laser projection system in their premium large format theaters across China, including
those from second and third-tier cities.”
Anchored by the Christie Freedom® laser illumination system, the
CP42LH produces a color
gamut that exceeds the DCI P3 color and replicates the Rec. 2020 space, making
it the most advanced RGB laser cinema projection system available.
The Christie CP42LH projector (left) and modular laser light farm
with fiber-optic delivery (right) in the projection room of the premium
auditorium at Zhenjiang Suning Cinema
Since its rollout two years ago, Christie’s RGB laser projection
system has become the preferred choice for a premium 3D cinema experience in a
number of cinema chains around the world. In Asia, theaters equipped with
Christie 6P laser projection technology include Tongzhou Wanda Cinema in
Beijing, the iconic Shanghai Film Art Center, and SM Seaside City in Cebu, the
Philippines.
Specific to
Christie’s RGB laser projection systems featuring EWD, they are also being
embraced by exhibitors in the region. Besides Zhenjiang Suning Cinema, South
Korea’s largest multiplex cinema chain, CGV, has also installed this system at
SphereX CGV Youngdeungpo in Seoul,
Republic of Korea.