Cypress, CA—Feb 11, 2004
Christie 2K DLP Cinema™ Projectors Installed at Entertainment Technology Center at University of Southern California
High Performance Projectors To Help Entertainment Industry Leaders Develop Digital Cinema Standards
Christie Digital Systems, Inc., a major provider of visual solutions for
business, entertainment and media, today announced that two Christie CP2000
digital cinema projection systems were recently installed at the Digital
Cinema Lab, a research project of the Entertainment Technology Center at the
University of Southern California (ETC-USC). Among the Lab’s clients is
Digital Cinema Initiatives (DCI), a consortium of seven Hollywood studios
that is helping to develop and document an open architecture for the Digital
Cinema system.
ETC-USC is a stand-alone research unit at the University of Southern
California that is devoted to studying the impact of new technology on all
aspects of the entertainment industry. The Center’s Digital Cinema
Laboratory examines digital moving image acquisition, distribution and
exhibition. Christie installed two Christie CP2000 digital cinema projection
systems at the Laboratory, which is located at the historic Hollywood
Pacific Theater, to offer access to leading edge digital cinema technology
in an authentic theater setting.
“The Entertainment Technology Center was founded as a neutral environment
where leading edge people and companies can identify, evaluate and develop
innovative solutions for the industry that also enhance the theatergoing
experience for the general public,” said Charles S. Swartz, executive
director and CEO of ETC-USC. “The Christie CP2000, based on Texas
Instruments’ 2K-resolution DLP Cinema (tm) technology, offers a high level
of performance, accuracy and quality and we are pleased that it is available
for our research efforts at the Lab.”
The Christie CP2000 was recently used to screen the cinematic hit, “Master
and Commander: The Far Side of the World,” drawing enthusiastic response for
its vivid imagery and industry-leading 2K resolution. The vibrant and sharp
theatrical digital image far exceeded everyone’s expectations for quality
and brightness. Since then, in addition to testing conducted by the
consortium, major post-production houses and Hollywood studios routinely use
the projector to screen digital content and features.
“The Christie CP2000 projector offers the highest level of resolution,
contrast ratio and brightness available on the market today,” remarked Craig
Sholder, senior director, business development and cinema sales, Christie.
“We are very pleased that it will play such an important role at the
ETC-USC.”