LAS VEGAS, Nevada—Mar 30, 2011
Zhuhai China Film Cinema Service Purchases 100 XPAND 3D Cinema Systems
The 100 XPAND 3D Cinema Systems Will Be Installed Throughout China
In a sale that delivers
its world-leading 3D technology to an even greater number of moviegoers in one
of the world’s largest cinema markets, XPAND 3D has announced a deal with
Zhuhai China Film Cinema Service Co., Ltd for 100 XPAND 3D cinema systems. This
is the first sale XPAND has made with Zhuhai, which belongs to the China Film
Group Corporation.
“China is one of the largest 3D cinema markets in the world, it’s
growing at a very rapid pace and its customers are some of the most
technologically sophisticated in the world,” said Maria Costeira, CEO of XPAND
3D and International 3D Steering Committee Chair for the International 3D
Society. “This is truly a monumental sale for XPAND 3D, enabling us to further
grow our global market leadership and establishing what I expect to be a very
successful relationship with one of the most successful cinema companies in
China. Most importantly, it will benefit 3D enthusiasts in China and will help
raise the standard for cinema 3D in the region.”
Zhuhai China Film Cinema Service was started in 1988, and is one
of the biggest franchisors of film equipment in the China market. It had a 44
percent sales increase in 2010, and the company will be listed on the Shenzhen
stock market next year. Zhuhai China Film Cinema Service generally imports
products through a department of the China Film Equipment Company, another
member of the China Film Group Corporation. The company serves many large-scale
cinemas, with clients such as Jinyi International Cinema and Poly
International.