Cinema Technology Mar. 28, 2024
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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for cinema exhibitors. 

Christie, a leading innovator since 1929 and a pioneer in projection systems since 1979has established a global reputation as a quality manufacturer of display technologies and solutions for the world's cinema exhibition industry.. 

Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

Recent News:
Mar 4, 2024 R/C Richland Crossings Movies 12 Pulls Out All the Stops with New Multiplex and RGB Pure Laser Technology from Christie
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Christie® is pleased to share that its projection solutions are lighting up screens at R/C Theatres’ newest multiplex at Richland Crossings Movies 12 in Quakertown, Pennsylvania.

Feb 27, 2024 Christie Awards Next Gen Talent at the NFTS
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Christie® is pleased to announce this year’s National Film and Television School (NFTS) Most Promising Student Award, an award Christie has sponsored for 19 years. The winner of this year’s award is Creative Business MA student, Cody Updegrave, who was praised for his hard work, commitment, and leadership qualities. Previous award winners have gone on to make stellar introductions to their careers, gracing the global stage at international film festivals and winning further awards for their work.

Jan 11, 2024 Christie’s Mike Perkins receives Academy of Motion Picture Arts and Sciences Scientific and Engineering Award for the Christie E3LH Dolby Vision Cinema Projection System
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Christie®, a world leader in audio and visual display technologies, is pleased to announce that its Principal Product Developer, Mike Perkins, has been awarded the Academy of Motion Picture Arts and Sciences Award in Scientific and Engineering, along with three other recipients, for his work on the design and development of the Christie E3LH projection system, developed in partnership with Dolby Laboratories.

Dec 7, 2023 Cinema XXI Continues to Invest in Christie CineLife+ Series Cinema Projectors
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Christie® is pleased to announce that Cinema XXI continues to expand and invest in its CineLife+™ Series cinema projectors for a total of 120 units across Indonesia. The chain currently has 700 Christie projectors within its circuit.

Featured Cinema Items:
Photo: Christie CineLife
Christie CineLife

Christie CineLife
Photo: Christie CineLife
Features
Graphic Missing
Graphic Missing Christie® RGB laser projection systems feature an innovative system architecture with a remote projection head connected to the laser light source (laser module) via a fiber optic link. Often referred to as "pure laser", RGB laser technology uses individual red, green and blue lasers to generate light.
Technology designed to bring your cinema to life.
We designed our CineLife Series to be both affordable and easy to install, to help bring RGB pure laser to the mainstream auditorium. With no need for external chillers or fiber-coupling, DCI-compliant CineLife projectors fit perfectly into limited spaces and produce premium-grade visuals.
More Information:
https://www.christiedigital.com/products/cinema/projection/cin...
Photo: Christie CineLife+
Christie CineLife+

Christie CineLife+
Photo: Christie CineLife+
Features
Graphic Missing
Graphic Missing Christie® RGB laser projection systems feature an innovative system architecture with a remote projection head connected to the laser light source (laser module) via a fiber optic link. Often referred to as "pure laser", RGB laser technology uses individual red, green and blue lasers to generate light.
Brilliant illumination, brilliant electronics. Unmatched cinematic performance.
CineLife+ projectors are DCI-compliant, offer a new world of color and contrast, provide high efficiency and a long operational life, and reproduce 2D and 3D content at 4K resolution and up to 120 frames per second. See the future with CineLife+ projectors!
More Information:
https://www.christiedigital.com/products/cinema/projection/cin...
Photo: Christie Duo
Christie Duo

Christie Duo
Photo: Christie Duo
Features
Dual Projector Integration Kit
Christie® Duo is a dual-projection integration kit. With it, you can generate twice the projected brightness for sharper, superior 2D and 3D images. But you get none of the high cost or hassle that comes with current industry ‘big screen’ premium solutions.
More Information:
https://www.christiedigital.com/products/cinema/projection/chr...

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Cypress, Calif—Feb 6, 2012

Christie Helps Texas Drive-Ins Light Up ‘The Big Picture’

Christie Digital Cinema Projectors Light Up 90-Ft Screens at the “Big Sky” and “The Stars & Stripes”
They say everything is bigger in Texas, and with the installation of award-winning Christie® digital cinema projectors at two of the Lone Star State’s most popular drive-in theaters, they are now also the brightest. The Big Sky Drive-In in Midland and the Stars and Stripes in Lubbock, both featuring outdoor screens up to 90 ft wide, now offer a superior movie viewing experience thanks to Christie’s DLP Cinema® projectors, which are recognized as the brightest and most powerful in the industry.  
 
“Drive-in theaters have always been a romantic business venture that faced many technical challenges,” noted Craig Sholder, vice president, Entertainment Solutions at Christie.  “The limited amount of light that can be projected on the screen from even the most powerful film projectors is not always sufficient to compete with the ambient light of the outdoors. This has often seriously affected the quality of the projected image and undermined the movie-viewing experience for many patrons. Christie projectors are ideally suited for the outdoor environment where ease of operation – especially to focus and scale images – and high brightness levels are critical.”
 
Thinking Big
As a major sponsor of the 12th annual convention for the United Drive-In Theatre Owners Association (UDITOA), February 6 – 9, in Kissimmee, Florida, Christie is partnering with dealers such as Sonic Equipment Company to help lead America’s drive-in theaters into the digital age.  Backed by more than 80 years in the exhibition industry, Christie is offering complete, turn-key solutions that include design, consultation, installation and support services.  As well, Christie can provide interested customers with 24/7 support and maintenance through its Network Operations Center (NOC), located in Cypress, California.
 
Among the first drive-ins in the country to “see the light” of digital technology were the Stars & Stripes and the Big Sky drive-ins – the first multi-screen drive-ins in the country. Christie projectors, rated at 30,000 ANSI lumens of brightness, covered their entire screen surfaces with the sharpest digital images ever seen in a drive-in theater.
 
A Big Improvement at The Big Sky
Big Sky owner Sam Kirkland opened in October 2005 with two screens, both using 35mm projectors. He added a third screen in 2007. Two of Big Sky's three screens are 45 ft by 90ft, with parking spaces for 436 cars and 382 cars; the third screen, at 35 ft by 70 ft, can handle 198 cars.  The conversion to Christie digital projectors was done by Sonic Equipment Company, of Iola, Kansas.
 
“When a drive-in goes to digital movies, it’s a big difference from film, and audiences see the difference immediately,” said Sam Kirkland, owner of The Big Sky. “Our Christie projector gives us a gorgeous picture and our customers love it!”
 
Lamont Furlow, the 60-year old general manager of Big Sky, whose parents managed a local drive-in theater, recalled that he was virtually born into the movie theater business. 
 
"Directly or indirectly, I've been in the exhibition business all my life, and have a special passion for the drive-in," he said. "I'm not real computer literate, but when we had some initial challenges the first week, we called our Christie representative and he talked us through the situation right over the phone. The show started on time and the entire system has worked beautifully every since!” 
 
Most importantly, Furlow noted, "Now that we're digital, lighting the screen is no longer an issue.  Our patrons enjoy even the darkest scenes in a movie.” 
 
In the past, Big Sky also had serious problems getting the picture focused when running 35mm projectors. "With Christie digital projectors, it's now in perfect focus," he said.  “My immediate reaction when we showed our first movie in digital was, ‘That can't be my screen!”  
 
He added: “We couldn't be more pleased with our new Christie projectors.”
 
A Bright Idea at the Stars & Stripes
Ryan Smith had fond childhood memories of working in his grandparents’ indoor theater, as well as nights spent at the local drive-in. In 2003, at the age of 24, he opened the Stars & Stripes Drive-In Theatre with two screens and two used 35mm projectors, assisted by his parents. 
 
Today, with two screens that measured 35 ft by 70 ft, and one measuring 45 ft by 90ft, the earliest lesson he learned about drive-in theaters, said Smith, was that, "you just can't get enough light on those big screens."
 
Smith selected Christie projectors, financing the cost of the digital conversion himself. Sonic Equipment Company of Iola, Kansas, supervised the installation and helped to train Smith and his staff.
  
The impact was instantaneous.  According to Smith, in the first week they opened, "People noticed that something was different. They realized the picture was brighter.  And I was thrilled to provide my customers with ‘indoor-movie’ picture quality." 
 
Smith is now eager to explore the expansion of his business with new kinds of content, such as sporting events, concerts, and cultural performances. "We were always constrained by film," he said. "With digital, there are no limitations. We are very pleased with our Christie projectors.” 
 
“Our customers have all praised the outstanding image quality of Christie digital projectors and we love their ease of use, and their low cost of operation,” said Steve Zimmerman, director of business development at Sonic. “As a Christie certified partner, we look forward to helping America’s drive-ins enter the digital age and bring a new level of entertainment to the next generation of moviegoers and beyond.”


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. Our technology, paired with the support of professional services to design, deploy and maintain installations, inspires exceptional experiences. Christie solutions are used around the world, from the largest mega-events to the smallest boardrooms, and include advanced RGB pure laser projection, SDVoE technology, content management, image processing, LED and LCD displays. Visit www.christiedigital.com. Christie Directory page Christie Web Site
Sonic Equipment Company Web Site
About Sonic Equipment Company: Sonic Equipment Company is the leading provider of cinema sales, service and installation. We strive to provide the best possible service to community-owned theatres and independent exhibitors nationwide. Our unique and customizable programs provide exhibitors with a broad selection of services and equipment to fit their needs. Sonic Equipment Company Directory page

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More Christie News:
Mar 4, 2024 R/C Richland Crossings Movies 12 Pulls Out All the Stops with New Multiplex and RGB Pure Laser Technology from Christie
Christie Logo
Christie® is pleased to share that its projection solutions are lighting up screens at R/C Theatres’ newest multiplex at Richland Crossings Movies 12 in Quakertown, Pennsylvania.

Feb 27, 2024 Christie Awards Next Gen Talent at the NFTS
Christie Logo
Christie® is pleased to announce this year’s National Film and Television School (NFTS) Most Promising Student Award, an award Christie has sponsored for 19 years. The winner of this year’s award is Creative Business MA student, Cody Updegrave, who was praised for his hard work, commitment, and leadership qualities. Previous award winners have gone on to make stellar introductions to their careers, gracing the global stage at international film festivals and winning further awards for their work.

Jan 11, 2024 Christie’s Mike Perkins receives Academy of Motion Picture Arts and Sciences Scientific and Engineering Award for the Christie E3LH Dolby Vision Cinema Projection System
Christie Logo
Christie®, a world leader in audio and visual display technologies, is pleased to announce that its Principal Product Developer, Mike Perkins, has been awarded the Academy of Motion Picture Arts and Sciences Award in Scientific and Engineering, along with three other recipients, for his work on the design and development of the Christie E3LH projection system, developed in partnership with Dolby Laboratories.

Dec 7, 2023 Cinema XXI Continues to Invest in Christie CineLife+ Series Cinema Projectors
Christie Logo
Christie® is pleased to announce that Cinema XXI continues to expand and invest in its CineLife+™ Series cinema projectors for a total of 120 units across Indonesia. The chain currently has 700 Christie projectors within its circuit.

Dec 4, 2023 Major Cineplex Continues to Invest in Christie Projection Solutions for Multiplexes Across Thailand
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Christie® is pleased to announce that Major Cineplex, Thailand’s largest cinema chain and a longstanding partner, is elevating the moviegoing experience for its guests.

Nov 29, 2023 Christie to Showcase Industry-Leading Cinema Solutions at CineAsia 2023
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Christie® will showcase its leading solutions designed to deliver awe-inspiring moviegoing experiences for all screen sizes at CineAsia 2023, taking place at True Icon Hall from December 4-7. As the official projection partner for the show, Christie will demonstrate its cutting-edge cinema technologies and solutions, including the CP4435-RGB pure laser cinema projectors for screenings and presentations in Theatres 11 and 12.

Nov 28, 2023 Christie and Cinerji Champion Cinematic Talent at Marrakech International Film Festival
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Christie® and Moroccan cinema exhibitor Cinerji support the next generation of film talent by sponsoring the Atlas Workshops at Marrakech International Film Festival.

Nov 16, 2023 Christie Powers Immersive Cinema Experiences at Apollo Kinas in Vilnius
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Christie® RGB pure laser projection and Vive Audio™ technology deliver powerful cinematic experiences at Apollo Kinas, a new premium multiplex at Vilnius Outlet shopping centre, Lithuania. Christie partner BMK installed a Christie CP4425-RGB and five CP2415-RGB Real|Laser™ illumination technology, each accompanied by a Christie Vive Audio sound system, to immerse audiences in its six screens.

Oct 26, 2023 Christie to Serve as Official Projection Partner at the 2023 Australian International Movie Convention
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Christie®, the leader in inspiring exceptional experiences, is proud to announce its continuing collaboration with the 2023 Australian International Movie Convention (AIMC) by serving as the event’s official projection partner.

Oct 18, 2023 Christie RGB Pure Laser Projection Lights Up Darling Harbour Theatre for SXSW Sydney
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Christie® is proud to announce that its state-of-the-art digital cinema projection technology is delighting audiences with astounding visuals at SXSW® Sydney, which is held in Australia for the first time from October 15-22.
More Sonic Equipment Company News:
Jan 20, 2022 CinemaNext Signs Joint Distribution Partnership Agreement with Kansas-based Sonic Equipment Company
Jan 2, 2019 B&B Theatres President Bob Bagby Announces Sale of Sonic Equipment Company
Oct 24, 2017 Sonic Equipment selects CIELO to deliver best-in-class support services to over 1000 screens in the US
Nov 12, 2015 B&B Theatres Selects Christie Solaria Projectors and Christie Vive Audio to Power All Screens at the New Wentzville 12 Missouri Location
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Christie®, a leader in creating and sharing the world's best visual and audio experiences, announced it is the exclusive provider of digital cinema projection and high performance speaker technology for Missouri’s newest B&B Theatres Wentzville Tower 12, located in Wentzville, which opened on November 5.

Sep 8, 2015 Sonic Equipment Company Announces Ron Hageman as New Executive Director
May 15, 2015 Sonic Equipment Company Hires Former Wehrenberg Chief Engineer Dan Herron as STL District Tech
Apr 1, 2014 Sonic Equipment Company Celebrates Milestone with Installation of 1,000 Christie Digital Cinema Projectors
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Christie®, a global leader in digital cinema technology, is proud to announce an impressive achievement from long-term partner, Sonic Equipment Company, which recently reached a milestone with the installation of its 1,000th Christie Solaria® Series DLP Cinema® projector.

Apr 11, 2013 Business Day to Feature Sonic Equipment
Aug 8, 2012 NATO of Kansas & Missouri Is Proud to Announce Show A Rama 2013
Apr 24, 2012 Sonic Equipment Company Joins Forces with Arnold Park Digital to Address the Challenges Faced by Art House Theatres and Independent Exhibitors
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