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San Francisco,—Mar 9, 2016

Justice Prevails in Dolby Cinema

Warner Bros. Pictures feature “Batman v Superman: Dawn of Justice” to be in Dolby Vision projection and Dolby Atmos sound
Dolby Laboratories, Inc. (NYSE: DLB) and Warner Bros. Pictures today announced that Batman v Superman: Dawn of Justice will be released for Dolby Cinema™ on March 25, 2016.  Dolby Cinema, featuring Dolby Vision™ and Dolby Atmos®, is a premium cinema offering for exhibitors and moviegoers that combines spectacular image and sound technologies with inspired design to make every visit a completely captivating cinematic event.
 
The world premiere of Batman v Superman: Dawn of Justice at Radio City Music Hall in New York City on March 20, 2016, will be presented in Dolby Vision laser projection and Dolby Atmos sound.
 
Warner Bros. Pictures continues to support Dolby Cinema with the release of Batman v Superman: Dawn of Justice.Fearing the actions of a godlike superhero left unchecked, Gotham City’s own formidable, forceful vigilante takes on Metropolis’s most revered, modern-day savior, while the world wrestles with what sort of hero it really needs. And with Batman and Superman at war with each other, a new threat quickly arises, putting mankind in greater danger than it has ever known before.
 
Zack Snyder, the film’s director, said, “Dolby Vision and Dolby Atmos are definite game changers for filmmakers. The blacks are truly black, and the deep contrast and brightness levels are amazing. They make these powerful and iconographic superhero characters that we’ve known all our lives truly come alive, and I’m thrilled we get to see—and especially to hear—this film in Dolby on the big screen.”
 
Dolby Cinema begins with the filmmaker’s vision—using the full storytelling capabilities that Dolby offers in image and sound production to transform the way movies are made. This combination of state-of-the-art image, sound, and acoustic capabilities makes every visit to the theatre a completely captivating cinematic event.
 
“With incredible realism and wonderfully clear and nuanced sound, Dolby technologies have helped filmmakers hit the visual and audio sweet spot, enhancing the movie into a captivating and complete picture,” said Doug Darrow, Senior Vice President, Cinema Business Group, Dolby Laboratories. “Warner Bros. continues to be a leading creative force for film innovation in content and technology, and we are eager for audiences to see the powerfully immersive film Batman v Superman: Dawn of Justice in a Dolby Cinema.”
 
With Dolby Vision and Dolby Atmos, Dolby Cinema enables richer and more detailed storytelling. The Dolby Vision projection system, which uses state-of-the-art optics and image processing, delivers high dynamic range with enhanced color technology and a contrast ratio that far exceeds that of any other image technology on the market today. The result is a viewing experience that delivers strikingly vivid and realistic images that make viewers feel like they are in the movie’s world. Dolby Cinema also includes the award-winning Dolby® sound technology, Dolby Atmos, which moves audio around the theatre, even overhead, with amazing richness and depth.
 
About the Film 
From director Zack Snyder comes Batman v Superman: Dawn of Justice, starring Oscar® winner Ben Affleck as Batman/Bruce Wayne and Henry Cavill as Superman/Clark Kent in the characters’ first big-screen pairing. The film also stars Oscar nominees Amy Adams, Jesse Eisenberg, Diane Lane, and Laurence Fishburne; Oscar winners Jeremy Irons and Holly Hunter; and Gal Gadot as Wonder Woman/Diana Prince. Snyder directed from a screenplay written by Chris Terrio and David S. Goyer, based on characters from DC Comics, including Batman, created by Bob Kane with Bill Finger, and Superman, created by Jerry Siegel and Joe Shuster. The film is produced by Charles Roven and Deborah Snyder, with Wesley Coller, Geoff Johns, and David S. Goyer serving as executive producers.Batman v Superman: Dawn of Justice will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. The film opens nationwide in RealD 3D, and in 2D, and in select IMAX 3D theatres on March 25, 2016. It has been rated PG-13 by the MPAA for intense sequences of violence and action throughout, and some sensuality. For more information, please seebatmanvsupermandawnofjustice.com.

About Dolby Cinema

Dolby Cinema, recipient of the 2015 Red Dot Award for product design, delivers the total cinema experience. It combines powerful image and sound technologies with inspired cinema design to make every visit a completely captivating cinematic event.

Dolby Cinema includes award-winning technologies Dolby Vision and Dolby Atmos. Dolby Vision is a state-of-the-art authoring and playback imaging technology that enables the cinema to bring the story alive onscreen. In 2015, the Dolby Vision laser projector received an engineering excellence award from the Hollywood Post Alliance. Outfitted with Dolby Atmos, a Dolby Cinema transports audiences into the movie with breathtakingly real sound that fills the cinema and flows all around them. Dolby Atmos has received technical achievement awards from both the Hollywood Post Alliance and the Cinema Audio Society.

When these technologies are combined with the sophisticated Dolby Cinema design, everything comes together to pull moviegoers more deeply into the story and transform their visit into an event. In just over a year, more than 200 Dolby Cinema sites have been installed or committed to across the globe, with 24 titles released or announced.
For more information, please visit the Dolby Cinema web page.

Dolby SF Contacts: Sales:
SalesAdmin@dolby.com

Media Contact:
Joshua Gershman
Dolby Laboratories
415-645-5611
Joshua.gershman@dolby.com
Logo: Dolby Laboratories, Inc. About Dolby Laboratories, Inc.: Dolby Laboratories (NYSE: DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. Dolby Laboratories, Inc. Directory page Dolby Laboratories, Inc. Web Site
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