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CinemaCon 2017/Las Vegas, Nv—Mar 28, 2017
Sasaki Kogyo Selects Christie RGB Laser Projection System for its Largest-Screen Theatre in Cinema Sunshine Aira Multiplex
Xebex Inc. to provide installation and monitoring services for Japan’s first theatre to feature Enhanced Wavelength Diversification (EWD); unique to Christie RGB systems
Christie® is pleased to announce that Cinema
Sunshine Aira Theatre, owned by Sasaki Kogyo Co. Ltd., will deploy the advanced Christie CP42LH RGB laser projection system in April to delight movie-goers
wanting the ultimate 3D viewing experience.
A state-of-the-art Christie enhanced wavelength
diversification (EWD) system, comprising
a single 3DLP® 4K RGB laser projection head and an EWD laser light farm with
fiber-optic delivery will be fitted in Auditorium 5 of Cinema Sunshine Aira
“Sasaki Kogyo is committed to always installing the
latest, most innovative technologies and that is why we chose the Christie system,
which represents the pinnacle of laser-illuminated projection, as it delivers the
brightest images, the truest colors and the most superior 3D movie experience
currently available,” said Takehiko Sasaki, Executive Vice President,
“Xebex is proud to have helped scope out the plan
and deliver a superior solution to Cinema
Sunshine Aira Theatre,” said Akikazu Dempoya, President, Xebex Inc.
“The Christie system will illuminate a 16 by 7
meter Cinema Sunshine Aira Theatre screen with 30,000 Lumens,” confirmed
Susie Beiersdorf, Christie. “We congratulate Sasaki Kogyo and our partner Xebex
for choosing this industry-leading product to provide a superior image to their
The Cinema Sunshine Aira project will boast nine screens when
completed, offering 1,288 seats, with an anticipated annual attendance of
300,000-plus. Auditorium 5 will be premium theatre, aptly named BESTIA, for its
delivery of the BEST Immersive Audiovisual experience. A DTS:X immersive sound
system from GDC will also be installed. And a 4DX system will also be installed, in Auditorium 6.
by the Christie Freedom® laser illumination system, the CP42LH produces a
color gamut up to Rec. 2020, which exceeds the DCI P3 color space, making it the
most advanced RGB laser cinema projection system available.
EWD technology, which is a feature that generates white light from multiple
combinations of RGB primary color wavelengths to counteract speckle, and which offers
a spectacular viewing experience on the Harkness Clarus 170 Digital 3D
silver screen in Auditorium 5 of Cinema
Sunshine Aira Theatre.
Sasaki Kogyo Co. Ltd.
Sasaki Kogyo Co. Ltd. is the company which operates Japanese
cinema chain Cinema Sunshine. Its business activities include the staging of
film, theater, musical events in its multiplexes, as well as the operations of
various entertainment facilities in its various cinemas, such as restaurants
and retail shops.
Cinema Sunshine is a Japanese cinema chain with108 cinema
screens and 17,493 seats at 14 sites around the country, including Cinema
Sunshine Aira. In 1985, the opening of its flagship cinema complex in Tokyo’s
Ikebukuro district marked the beginning of Cinema Sunshine’s expansion
throughout Japan. Under the "Community-based Cinema" concept, it aims
to create entertainment spaces to boost the development of surrounding areas
and to improve cinematic culture.
Cinema Sunshine will continue to expand its footprint in Japan
and maintain its focus on the deployment of world-leading technologies to
create the best cinema experience with excellent added value to retain and
expand its customer base.
Manager, Media and Public Relations
PH: +1 519-749-3127
Christie Digital Systems USA, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images.
Christie Directory page
Christie Web Site
A wholly owned subsidiary of Ushio, Inc. (Head office: Tokyo; JP: 6925). Established in 1991. Engaged in the sale, installation, and maintenance of digital cinema projectors and cinema servers and the provision of Theater Management Systems. It also provides a 24-hour remote monitoring service through its Network Operation Center. Visit http://www.webex.co.jp/.
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