Cinema Technology Oct. 22, 2021
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ICE Theaters® France


About ICE Theaters®:
The ICE (“Immersive Cinema Experience”) THEATERS® concept launched three years ago, combining state-of-the-art design and excellence in sound and image technologies with the revolutionary ICE IMMERSIVE® sensorial experience.  ICE IMMERSIVE® technology features up to seven non-reflecting LED-panels flanking each side of the auditorium to fill the moviegoer’s peripheral vision with colors complementary to the front screen.  An in-house post-production team in La Rochelle creates ambient images for the panels and syncs them to each film showcased using this technology. In the past two years over 52 titles have been screened in ICE IMMERSIVE® from all major studios. In 2020, 17 titles have already been confirmed.
 
The ICE THEATERS® format begins its international expansion after seeing great success in France where there are 36 locations. Each ICE THEATERS® location features luxury seats, Superior Immersive Sound and RGB laser projection, along with the ICE IMMERSIVE® experience with LED panels on the side walls.

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