CinemaCon 2021, originally scheduled
for April 26-29 at Caesars Palace in Las Vegas, has been rescheduled for
August 23-26, 2021, it was announced today by CinemaCon Managing
Director Mitch Neuhauser.
Ongoing international travel restrictions and limits on large gatherings caused
by the COVID-19 pandemic prompted the decision. CinemaCon, the largest
movie theater exhibition convention in the world, brings together cinema
owners, major studio movie distributors and trade show vendors who supply
the movie theaters business with everything from popcorn to projectors. With
pandemic numbers currently rising in many countries, theater owners remain
fully occupied with re-opening the industry, the studios are in many cases still
working from home, and vendors need to have certainty to plan their
attendance.
“With all the travel, logistical, and capacity concerns for the convention, our
7,500 attendees, vendors, and studio distribution partners, we couldn’t
guarantee we could present the kind of show the industry expects in April,”
Neuhauser said. “In close consultation with our studio and industry partners,
we are rescheduling CinemaCon for August, when we think we can put on the
kind of showcase we do best, and celebrate the moviegoing experience with
the entire industry.”
