Sony Professional Solutions Europe
(PSE) confirms the appointment of Damien Weissenburger to spearhead the
company’s expanding Theatre Solutions business that serves cinema chains and
independent screen owners.
Damien assumes his new role as Business Head
of Sony Digital Cinema 4K in parallel with current responsibilities as Business
Head of Corporate & Education Solutions. Based in the UK, he will oversee strategic
growth plans for the two separate business entities.
Since its formation in 2010,
Sony Digital Cinema
has seen significant commercial success, staffed by a team of experts. Drawing
on its unique skills in digital imaging, presentation technologies and filmed
entertainment, the company introduced the first commercially available 4K Digital
Cinema projector, delivering immersive cinematic experiences to audiences worldwide.
Since then, the business has further expanded its portfolio with a family of
reliable, high-contrast
4K
projection solutions that deliver industry-leading image
quality on every size of cinema screen.
With the news widely announced during
CineEurope, Damien looks forward to numerous customer engagements at the show,
fully immersing himself within the world of cinematic exhibition.
“In this new role I will be building on David
McIntosh’s great work as Sony’s cinema business moves into its next exciting
phase of growth”, comments Damien Weissenburger.
“Maximising synergies from across Sony, I
believe we can develop innovative new presentation solutions that will shape the
future of cinema exhibition. One example of this is our Crystal LED big-screen
display technology, being shown here at CineEurope. This gives an intriguing
hint of a possible future for digital cinema – one that may not even involve
projectors at all!”
Sony has a unique position in the Cinema
industry, not forgetting that in itself it’s an entertainment company with a
Hollywood movie studio. “More than other electronics manufacturers, we
absolutely understand the importance of creating amazing images that connect
emotionally with audiences. I’m excited to focus in on accelerating our
innovation capabilities in Europe to continue to offer our customers and
exhibition partners the very best picture show” he concludes.
Damien takes over from David McIntosh who now
heads up Sony’s Sports division that includes technology innovator Hawk-Eye and
sporting content solutions specialist Pulselive. Further details on David’s
role will follow in July.