Vista Group is pleased to showcase its latest innovations with Vista Cloud’s global-leading cinema software at CinemaCon next week, with new features empowering cinemas to streamline their operations, boost attendance, and maximise spend per admit.
On display will be features enabling efficient self-service, found in Vista Cloud’s Digital Enablement capability that offers cinema circuit management solutions and streamlined sales channels. New innovation includes Self-Checkout, and hospitality-focused features such as self-service refunds and the ability to add food to an existing digital ticket.
CinemaCon attendees can also explore Vista Cloud’s new personalisation features within the Moviegoer Engagement capability, supporting marketing campaigns, loyalty subscriptions, and moviegoer retention. These features help exhibitors reach the right audiences, using segmentation to create hyper-personalised campaigns and AI-powered tools to drive efficiency and create content that directly speaks to their moviegoers.
Vista Group will also be showcasing its latest from Vista Cloud’s Data Empowerment capability that offers cinema leaders decision support and comprehensive reporting. Insights from data visualisation app Oneview offer a complete picture of a cinema circuit's performance, enabling real-time decisions. New features like additional food and beverage KPIs make this an essential tool for decision-makers.
Veezi, Vista Group’s cinema solutions for independent theatres, will also be present to display how Independents can use Veezi for more efficient cinema operations, offer more to moviegoers, and get more insights on business performance. Highlights include demos of Veezi’s latest developments in membership subscriptions, feature rich analytics tools, key performance metrics app, and a sneak preview of Veezi’s refreshed user interface, set to drop later this year.
Additionally, Vista is making features more discoverable for all clients. The company is launching a new discovery tool for Vista Classic clients, bringing together the past five years of core product innovation in one place. The tool, alongside the Vista Roadmap, enables clients to get the most of their Vista software, regardless of whether they are on Vista Cloud or Vista Classic.
“We are delighted to highlight these new features and innovations at CinemaCon this year," says Stuart Dickinson, Vista Group CEO. "We are deeply grateful for our clients’ support, trust, and partnerships which ultimately help make these advancements possible. We remain dedicated to our clients’ success and the moviegoer experience, and believe these innovations will offer meaningful benefits to exhibitors."
These latest innovations will be showcased in Vista Group’s Spotlight and Discovery sessions at CinemaCon. CinemaCon attendees can visit Vista Group’s Experience Room in the Messina Room to discover what’s new.
