Raleigh, NC —Oct 4, 2004
Microspace Digital Cinema Pilot Program Continues Successful Run with Satellite Delivery of DreamWorks’ Shark Tale
icrospace Communications Corporation (Microspace),
the leading provider of point-to-multipoint satellite services, today announced
the successful delivery of the DreamWorks LLC movie, Shark Tale, via its
VELOCITY® satellite solution to select digitally-equipped movie theatres in
North America. The announcement represents the third such agreement this year
between the companies as part of Microspace’s continuing digital cinema pilot
program, which debuted with the May and August distributions of Shrek 2 and
Collateral, respectively.
“Our previous experience in collaborating with Microspace made the Shark Tale
project even more successful than those before and further validates our own
ongoing goal to provide top-flight entertainment via the industry’s
state-of-the-art technology,” said Pat Marshall, vice president of
communications and specialty marketing for Cineplex Galaxy LP, owners of Galaxy
Cinemas. The company’s theatres in Waterloo and Cambridge, Ontario, jointly
participated in both the Shark Tale and Collateral programs along with Famous
Players in Vaughan, Ontario.
VELOCITY, Microspace’s high-speed video, data and audio broadcasting service,
provides an optimum solution for businesses requiring economical and reliable
content delivery from one to multiple locations. Compared to terrestrial
solutions, VELOCITY is quicker, easier and less expensive to implement.
“VELOCITY has repeatedly demonstrated its market-readiness for large-scale
distribution of digital cinema and related in-theatre content,” said Sam
Matheny, manager of digital cinema development for Microspace. “We look forward
to working closely with DreamWorks and additional distributors to further
leverage this exciting technology.”
