3D Films have generated a whopping 33% of total
domestic box office revenues since the release of “Avatar” December 18,
according to a study released by The International 3D Society (I3DS) today.
report shows that four films “Clash of the Titans,” “How to Train Your Dragon,”
Wonderland” and “Avatar,” have generated $1.2 Billion Dollars in domestic
ticket sales out of a total $3.587 Billion Dollars.
President Jim Chabin remarked, “This is truly remarkable performance in that
out of 127 general market films released, just four 3D movies captured 33% of
the total dollars so far this year.”
study, which was prepared for the Society by Exhibitor Relations Inc., showed
that 3D Films have been #1 at the box office 10 out of 14 weeks in 2010.
For “Alice in Wonderland” and “How
to Train Your Dragon,” 3D ticket sales accounted for 65% of total domestic
grosses, as well as 80% of “Avatar” grosses to date.