Beijing, CHINA—Dec 22, 2005
GDC Technology Announces Successful Demonstration of DCI-Compliant Digital
Cinema Solution, Including Thomson Watermarking Technology
GDC Technology, the leading provider of
digital cinema solutions is pleased to announce the successful demonstrations of
their digital cinema content solution including JPEG2000 codec, forensic marking
and “Digital Censor Key” at CineAsia 2005 in Beijing, CHINA.
From December 13 - 15, 2005, GDC Technology demonstrated to a large contingent
of CineAsia delegates at Beijing Xin Dong An Cinema its digital cinema solution,
including Thomson watermarking technology, which is compliant with Digital
Cinema Initiatives, LLC (DCI) specifications. DCI recently completed the final
overall system requirements and specifications (Digital Cinema System
Specification V 1.0) for digital cinema in July 2005. GDC Technology has been
closely following the guidelines and recommendations from DCI. With more than
500 servers delivered and a dozen digital mastering systems installed in world’s
largest film laboratories and post-production houses, GDC Technology is
completing its development of next generation of digital cinema products that
will meet the specifications and requirements as detailed in DCI Digital Cinema
System Specification V 1.0. GDC Technology, being the first company to offer MXF
upgrade of its DSR™ digital cinema products (server and digital mastering
system) to meet DCI MXF requirement, GDC intends to lead again in providing
fully DCI-compliant equipment.
At CineAsia, GDC Technology presented DCI-compliant equipment including JPEG2000
codec and security feature such as forensic marking provided by Thomson. In
addition, GDC Technology also presented an innovative “Digital Censor Key”
solution for repackaging contents without altering the originally encoded
contents – a highly anticipated solution for digital releases in countries where
censorship is a concern. The technique was used recently for the first time in
the digital release of Asia's most expensive production "The Promise", in
Singapore. True to the DCI specification, Thomson demonstrated moving pictures
embedded with “hidden” mark, which indicated the time and date of playback and
playback location. Thomson’s DCI-compliant watermarking solution offered
forensic marking that was transparent to the viewers thus not affecting the
quality of the presentation and robust to camcorder acquisition and subsequent
pirate attacks.
"Thomson is pleased to demonstrate its DCI compliant forensic marking technology
in collaboration with GDC Technology, a leading provider of Digital Cinema
servers " says Tony Berthaud, Asia Pacific Director of Thomson’s Content
Security Division “Thomson has been a trusted partner of the Motion Picture
industry for nearly a century and we have a mutually vested interest in the
success of secure Digital Cinema rollout” adds Tony Berthaud.
“GDC Technology takes a prudent approach in delivering the DCI-compliant Server
to our customers” says Joshua Chan, Director of Sales and Marketing “The cost
and disruption by offering half-baked, non-certified digital cinema servers to
our customers should be avoided. The incorporation of the most advance forensic
marking technology from Thomson is definitely a big step forward in completing
the design of a DCI-compliant Server” adds Joshua Chan.