Following last year’s successful release of “The Martian
VR Experience,” one of the year’s most talked about and ambitious new cinematic/VR
developments produced by The Virtual Reality Company for 20th Century Fox
Innovation Lab, D-BOX Technologies (DBO-TSX) announced today that it will
reteam with The Virtual Reality Company (VRC).
D-BOX, the leader in high
fidelity motion systems, will partner with VRC, the premiere
producer of cinematic VR content, on
numerous upcoming projects including an epic action-adventure feature cinematic
VR experience, which will likely be set for release in 2017.
The
announcement was made today by D-BOX President and CEO, Claude Mc Master and
VRC’s CEO and Co-Founder, Guy Primus.
Together,
the teams will collaborate, along with The Third Floor (TTF), a VRC
affiliate/sister company, the pioneer previsualization provider, to complete a
Previs interface for D-BOX motion system under the Unreal Gaming engine
platform. The combination of the entities advanced technology, creativity and
direction will enable the development of VR content and experiences that
emphasize elements and senses audiences do not usually expect.
This
announcement marks the first joining of content, production and creative
talents in VR. The access and strength of the relationship between D-BOX’s high
fidelity motion system, VRC’s exceptional content and TTF’s production strength
will create the seamless transfer of information necessary to highlight the
unquestionably intricacies of VR experiences and interactions.
“We
are very honored to work with VRC and TTF, some of the most talented and
creative people in the world of virtual reality,” said Claude Mc Master, President and CEO of D-BOX. “The collaboration of these groups is a testimony to D-BOX’s expertise
and ability to make stories more believable through immersive high-fidelity
motion systems.’’
“For far too long, we
have been using minimal senses to enjoy entertainment experiences,” said Guy
Primus, CEO and Co-Founder of VRC. “Together with D-BOX and TTF, we are excited
to introduce touch and movement on a larger scale and bring the immersive
experiences closer to home usage and participation.”
Inspired by the
acclaimed 2015 motion picture from 20th Century Fox and Executive Producer
Ridley Scott, “The Martian,” “The Martian VR Experience” has been wildly and
popularly received through activations at Sundance, CES, Cannes and the Game
Developers Conference. In collaboration with the Fox Innovation Lab, D-BOX, VRC
and TTF, the revolutionary project brought to life an interactive and immersive
portrayal of space made available via Oculus Rift and the HTC Vive. D-BOX
uniquely created a motion track code score aligned with the contextual elements
of the production to elevate the interactive experience via their patented motion simulator chairs in real
time.
About
VRCVRC - a Los Angeles-based VR production company and
producer of The Martian VR immersive experience for 20th Century Fox Innovation
Lab, is a premium VR content studio, combining the best in technology, art, and
digital story-telling. Four Hollywood
veterans—Robert Stromberg, Guy Primus, Chris Edwards and Joel Newton—founded
VRC in 2014. Stromberg is recognized for designing many of the most iconic and
immersive environments in recent cinema. The emergence of VR provides a new
platform for Stromberg to create imaginative and emotional worlds without the
boundaries of traditional storytelling. "The Martian VR," which was
directed by Stromberg and produced by VRC for Fox is widely considered the
first piece of tent pole VR content. For additional information, please visit
www.thevrcompany.com.
