Fredericksburg, Virginia, USA—Apr 6, 2018
Harkness the Exclusive Screen Provider for CinemaCon 2018
Harkness Screens the world’s leading screen
technology company and thought-leaders in on-screen brightness is delighted to
confirm that Clarus XC technology will be the screen of choice for 2D and 3D
theatrical presentations during Cinemacon 2018, for the fifth successive year.
The
show’s auditorium in the Colosseum at Caesars Palace will feature an 18.2m x
7.85m (71’ x 30.25’) Clarus XC 170 screen used to
showcase both 2D and 3D content from major distributors.
Designed to work with all polarized 3D systems and
regarded as the screen of choice for polarized laser 3D presentation due to its
speckle reduction properties, Clarus XC screens create visibly deeper 3D
content which draws in the audience creating a more captivating viewing
experience. A whiter look under
projection mean that colours look visibly richer and more accurate both in 2D
and 3D resulting in a more defined, sharper and crisper picture.
“We’re delighted to continue the long association
with Cinemacon providing our Clarus XC technology for the fifth time to the
Colosseum,” explains Richard Mitchell, VP Global Marketing & Commercial
Development at Harkness Screens. Each
year Mitch (Neuhauser) and his incredible team along with Boston Light and
Sound transform the Colosseum into one of the best cinema auditoria in the
world creating a truly magnificent environment for major Hollywood studios and
manufacturers to showcase the best of cinema.
We’re very honoured to see our products performing such an important
part in this”
At its
core, Clarus XC technology features 4th generation d-smooth coating technology which has specific properties more
commonly seen in white screens. This
technology enables Clarus XC screens to benefit from significantly wide viewing
angles, improved color and contrast and better light distribution compared to traditional
3D silver screens.
The screen will also feature Harkness’ NanolastTM coating
technology launched in 2017 which provides additional improvements in visual
performance as well as added durability and robustness. It will also feature Harkness’ proprietary 4K
Digital Perforation Pattern designed to improve sound
transmission in the spoken range, reduce moiré effect often seen in 4K
projection and increase light reflectivity.
In addition to the showcase Clarus XC screen, Harkness will also provide
a number of Harkness’ newly launched Perlux HiWhite screens which will be on
display in the Octavius ballroom.
Cinemacon 2018 attendees will be able to find out further information on
Harkness’ products by visiting the Harkness Screens booth #2203A (Augustus
Ballroom) during the show.
