CMX Cinemas has selected Cinionic, the Barco, CGS, and ALPD
joint venture, to power its flagship Dolphin 19 location in Miami, Florida,
with its Laser Light Upgrade projection solution. CMX, which shares ownership
with eighth largest global cinema circuit Cinemex, is a leading US exhibitor
with over 350 screens.
As part of the CMX Dolphin 19 revitalization, Cinionic will
outfit all of the theater’s legacy Barco digital projectors with Laser Light
Upgrades, allowing CMX to enjoy all of the benefits of laser light source technology
from the leader in laser cinema solutions.
The laser presentation upgrades at CMX Dolphin 19 are expected to
complete in September 2021.
“Our goal at CMX Cinemas is to provide the ultimate
movie-going experience for our guests,” says Javier Ezquerro, COO, CMX Cinemas.
“We are excited to introduce the unmatched image and definition that only laser
can provide; paired with our warm hospitality, we are confident our guests at
CMX Cinemas Dolphin 19 will be amazed. We are honored to work with
industry-leading professionals such as Cinionic and ES&T.”
The elevated projection is part of a larger renovation
for the theater, including new recliner seating, a VIP bar, and other premium
amenities. With Laser Projection by Cinionic installed throughout, CMX ensures
that Miami moviegoers will also enjoy exceptional movie presentation resulting
from bright, clear pictures onscreen.
“Upgrading
Series 2 projectors is a fast, efficient, energy-saving, and cost-effective
path to laser without compromising picture quality,” said Wim Buyens,
CEO, Cinionic. “Laser upgrades help expedite the ongoing global transition
to laser, while extending existing projector lifetime. We are proud to add Laser
Projection by Cinionic as the new visual standard for CMX Cinemas as they
continue to deliver elevated and differentiated moviegoing for audiences.”
“Entertainment
Supply & Technologies is proud to supply and install Cinionic’s Laser Light
Upgrades for CMX Cinemas,” says Scott McCallum, VP of Technology Sales,
ES&T. “The upgrade enables us to transform the existing Barco xenon Series
II projectors at CMX to the latest laser cinema technology.”
Cinionic is proud to welcome
audiences back to cinemas with innovative services and solutions to support
theaters of all sizes. As a dedicated cinema company with an all-laser
portfolio and a laser solution for every screen, Cinionic enables elevated
entertainment experiences for the moviegoers of tomorrow, today.
