Iola, KS—Nov 22, 2010
Digital Comes to Shawano, Wisconsin
Suick
Theatres is excited to announce their first leap into the digital cinema era by
signing with Sonic Equipment Company of Iola, Kansas to fully convert their
4-screen facility in Shawano, WI. Using
the latest in DLP Cinema® technology, the Christie Solaria™ CP2220 digital cinema projector, Suick
Theatres will showcase the theatre as the first of their facilities to be
converted. They will also be adding
Dolby’s new 7.1 sound technology and the capability of playing the latest in 3D
movies soon after the digital conversion is over, hopefully in early January
2011.
“We
want to do the upgrades for the benefit of our customers,” says Tim Suick,
owner of the Suick Theatres circuit.
“Our goal is to provide them the best presentation and the best sound.” The systems will be installed before the end
of the year by the Sonic Equipment install team. Sonic has become a proven leader in the
conversion of theatres to the new digital cinema, with more than 130
conversions in 2010 alone. Sarah Noah,
sales manager of Sonic adds, “We are happy to begin a new relationship with Tim
and look forward to working together for many years to come. Suick Theatres is a wonderful company and a
great addition to our Sonic Family.”
“Christie,
known for its support and commitment to independent exhibitors, is taking
audiences into the 21st century of entertainment, with their
Christie Solaria Series of DLP Cinema projectors,” notes Craig Sholder, Vice
President, Entertainment Solutions at Christie.
Sonic
will also be presenting its unique Service and Maintenance Package using
Christie Managed Services (CMS). “The
quality of the presentations is the focal point of our program and CMS is an
important part of that,” states Noah.
Suick Theatres is also in the
planning stages to convert their Sturgeon Bay, Antigo and Ashland, WI locations
in 2011.
