London—Aug 31, 2011
More2Screen Appointed By Berliner Philharmoniker to Distribute First Ever Live Classical Concert Series to UK Cinemas
More2Screen is delighted to announce
that it has been appointed cinema distributor in the UK and Ireland for one of
the world’s leading orchestras – the Berliner
Philharmoniker. A series of three concerts will be broadcast live to
selected cinemas by the orchestra’s Digital
Concert Hall beginning on Sunday 18 September with Gustav Mahler’s Symphony of a Thousand, conducted by Sir
Simon Rattle.
Christine Costello, Managing Director, More2Screen comments: “We are thrilled to be
working with the Berliner Philharmoniker in bringing these superb concerts to
selected digital cinemas in the UK and Ireland.
Classical music fans here will be able to appreciate this
internationally renowned orchestra in high definition and 5.1 surround sound,
and enjoy this first live concert series from the Berliner Philharmoniker at
their local cinema.”
Berlin Phil Media’s Managing Director, Robert Zimmermann, says of the
collaboration with More2Screen: “Broadcasting concerts to UK cinemas has been a key
priority following the enthusiastic response to our concert residency in London
earlier this year. We are very much looking forward to the opportunity to stay
in touch with all of our friends in the UK and Ireland which our collaboration
with More2Screen will facilitate.”
More2Screen is the leading London–based alternative content distributor with more
than 5 years of experience acquiring and distributing world-class opera,
ballet, music concerts, theatre and special event films to cinemas across the
globe – including 19 live broadcasts and over 100 different recorded
productions.
The company has been
responsible for a number of ‘firsts’: broadcasting the world’s first live 3D
opera to cinemas with ENO’S Lucrezia
Borgia in February 2011; and distributing the world’s first 3D ballet,
Mariinsky’s Giselle in 3D into 15 territories over the past 5 months, with the
global roll-out continuing into Sweden and Eastern Europe in the autumn.
The Digital Concert Hall is a video
platform on the internet created by the Berliner Philharmoniker and allowing
viewers to watch around thirty concerts a season relayed in high-definition
picture quality from the Philharmonie. From a technological standpoint the Digital Concert Hall sets the highest
possible standards with its remote-controlled high-definition cameras and the
most up-to-date encoding technology, ensuring brilliant sound and picture
quality on the internet and the cinema. The Digital
Concert Hall is made possible by Deutsche Bank, which has been the
orchestra’s exclusive sponsor since 2002.