London/Jakarta—Mar 29, 2019
Unique X Expands SE Asia Footprint with Cinemaxx Deal
Unique X, the global leader in digital
cinema software solutions, is delighted to announce an expansion of its operations in South East Asia in a
new deal with fast-growing Indonesian cinema chain, Cinemaxx. The agreement
will see Unique X install RosettaBridge TMS, RosettaNet and Basekey KDM
management solutions across all 47 Cinemaxx sites, currently incorporating a
total of 239 screens.
Cinemaxx, owned by property conglomerate Lippo Group, has recently
received investment from Mexican exhibition giant, Cinepolis to fund its
expansion plans. As Cinemaxx’s number of sites and screens expands, the
combination of Unique X solutions will deliver significant efficiencies by
enabling central management and automation of cinema operations.
Unique X’s agreement with
Cinemaxx is growing evidence of its worldwide footprint and further establishes
its reputation as the first-choice digital cinema software provider globally;
Unique X’s solutions are already powering more than 25,000 screens in over 70
countries. Additionally, the Global Cinema Advertising Association (SAWA)
recently awarded Unique X ‘The Best Use of Technology in Cinema Advertising
2018’.
“Cinemaxx has an
ambitious vision to build Indonesia’s most preferred cinema group.
Unique X’s innovative solutions offer us a way to streamline our operations
across all screens and support us in delivering a consistently premium
experience to our guests,” said Gerald Dibbayawan, Chief Executive Officer,
Cinemaxx.
“Cinemaxx
are a great team to be working with and have some very exciting expansion plans
; we are delighted to be deploying our solutions to their cinema network and look
forward to providing ongoing service and support. We are very happy to welcome
Cinemaxx to the RosettaBridge family” commented Mark Stephen,
Director of Sales, Unique X.
