Topeka, KS—Sep 12, 2006
QuVIS Integrates Forensic Marking By Thomson in Digital Cinema Systems
QuVIS, Inc., the leading provider of digital cinema solutions, is pleased to announce that it has completed testing and will begin shipping the watermarking solution developed by Thomson, the global technology company serving the media and entertainment industries, in its commercial grade cinema systems. With the integration of Thomson’s forensic watermarking, the QuVIS’ Cinema System will support an essential tool in the battle against piracy, a worldwide problem that cost Hollywood studios $6.1 billion in 2005, according to statistics released by the Motion Picture Association of America (May 3, 2006).
QuVIS’ Cinema System Series line of commercial grade servers deliver unsurpassed image quality in DCI JPEG2000, or its own patented wavelet compression technology, Quality Priority Encoding (QPE™). The Cinema Series supports resolutions through 4K and provides transparent real-time playback of a 2K image from a 4K master as well as optional 3D. In addition to film-resolution playback, the QuVIS Cinema series supports current video broadcast standards including High Definition and Standard Definition at guaranteed quality levels. The systems approach includes integrated support for automation control and audio, as well as optional show and theatre management system components.
“QuVIS continues to add features as specified by the DCI, with more to be commercialized in the following months,” says Larry Jacobson President of the Entertainment division “It is our intent to offer the most compelling and innovative features in the digital cinema industry. The addition of Thomson’s watermarking to our commercial grade Cinema System is yet another step in that process.”
Part of Thomson Content Security’s comprehensive NexGuard™ suite of security tools, Thomson’s watermarking technologies help eliminate illegal recording and other attempts to pirate copyrighted content without impacting the viewer experience. The solution embeds the time, date and location of content playback through a unique, invisible data replacement process. Thomson’s forensic mark exceeds the digital cinema specifications set by the Hollywood studio consortium, Digital Cinema Initiatives (DCI) in its robustness, capacity to store forensic information and the ability to yield implicating data from a small amount of footage.
"We are very pleased that QuVIS has recognized the leading-edge qualities of our watermarking solution," says Perry Weinstein, Director of Sales for Thomson. “With the help of QuVIS, NexGuard’s watermarking tools will continue to penetrate new markets worldwide.”