Doremi, the world
leader in digital cinema technology, has finalized a new long-term agreement
with Bardan Cinema that will expand its reach and customer support
responsiveness to burgeoning markets in Central and South America; and secures
585 exhibitor screens to be converted using Doremi’s IMS1000 and ShowVault/IMB
technology. Already well entrenched in the region, this multi-level partnership
will further solidify Doremi’s strong positioning and influence within the
territory.
Per the arrangement, Bardan will send their technicians
to Doremi's Burbank, California facilities for in-depth training on how to best
support this important customer base. Bardan will also be equipped with parts
and spares to carry in their local warehouses across Latin America, which will
dramatically increase customer service response times for the thousands of
screens that they work with. The two companies will combine their marketing
efforts and resources to emphasize these new business initiatives.
"With the finalization of this agreement, Bardan and
Doremi will be uniquely positioned to provide the highest level of product and
service to exhibitors throughout Latin America and the Caribbean," said
Bardan Cinema CEO Vilma Benitez.
"In order to further bolster our unified commitment to exhibitors
within the region, Bardan is working closely with D-Cinema NOC to provide
proactive remote support 24/7/365."
This new partnership
occurs at a time when the pace of digital cinema conversions rates
across Latin America is rapidly increasing. Leading this charge is Doremi and
Bardan Cinema, two of the industry’s most enduring global leaders in digital
cinema technology.
This partnership is the latest that serves to support
Doremi’s comprehensive product line and reputation for high performance digital
cinema technology. As it enters 2014 Doremi continues to expand globally and
provide better products and superior service to their customers.
“Combining Bardan's rich family history as a top tiered
cinema equipment and service provider with Doremi's strong installation base
and industry standard setting technical support team is a complete win for
exhibitors across Latin America and the Caribbean,” said Jason Vreeman, Senior
Sales Manager, Latin America. “We are very excited to see the benefits of this
agreement as they reach our mutual customers across the territory.”
